Celebration of 50^th Anniversary of Evel Knievel’s Snake River Rocket Ride

TWIN FALLS, ID – Admirers of legendary motorcycle daredevil Evel Knievel will gather in Twin Falls, ID, on Sunday, Sept. 1 – Labor Day – to celebrate the 50^th anniversary of his 1974attempt to ride a rocket across the Snake River Canyon.

Knievel chose the Idaho location after federal officials refused to let him attempt to jump the Grand Canyon. He almost made it across the gorge, but a parachute opened prematurely, and winds pulled him back into the canyon, where he barely escaped drowning in the river.

The “Return To Snake River” event will feature a motorcycle parade led by legendary present-day motorcycle stunt performer Robbie “Maddo” Maddison. The Australian champion broke the world motorcycle jumping record in 2007, on the 40^th anniversary of Evel Knievel’s jump over the fountains at Caesars Palace, and later successfully surfed a motorbike on a wave in Tahiti.

The parade will begin near the Perrine Bridge, which features a monument to Knievel and his wild ride on the steam-powered Skycycle. The parade will end downtown on Main Street, where Koto Brewing will offer “Evel Knievel Imperial” beer.

Members of the Knievel family will be present, including Evel’s son Kelly, and singer Krysten Knievel, daughter of Evel’s son Kaptain Robbie Knievel, along with her Knievel Daredevil Band.

Visitors will be able to see the actual Skycycle X-2 that Evel piloted over – and into – the canyon half a century ago. They can also stand on the ramp on the rim of the canyon from which Evel’s rocket blasted off into nearly half a mile of empty air.

Robert “Evel” Knievel (1938-2007) learned early in his career as a motorcycle daredevil that spectacular stunts and crashes only added to his fame and drew larger crowds. He crashed 13 times in 175 jumps over everything from buses and caged lions to sharks, and held the Guinness world record for the most broken bones: 35 multiple fractures requiring countless hospital stays and 15 major surgeries.

Young today are people fascinated by Evel as the fearless “Godfather of Extreme Sports” who blazed the way for their motorcycle stunts, skateboarding, BMX Freestyle, rock climbing, surfing, wingsuit flying and other action adventures. Knievel’s customized motorcycles, star-spangled leather jumpsuit, cape, and boots are in the Smithsonian Institution.

More information about the event is at https://www.EvelKnievel.com/.

Press contact:
Alexander Auerbach
Auerbach & Co. Public Relations
auerbach@aapr.com
818-522-1640